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    THE TBD METHOD

    STEP ONE

    Cathartic conversations and copious amounts of coffee.


    We interviewed 200+ women across 3 metros, from all walks of life, careers, and lifestyles. They spoke, and we heard their wants, their rants, their needs and most importantly, their wish list.

    Style, fit and comfort emerged as their biggest pain points.
    Ergo, our collection ideology.

    STEP ONE

    Cathartic conversations and copious amounts of coffee.


    We interviewed 200+ women across 3 metros, from all walks of life, careers, and lifestyles. They spoke, and we heard their wants, their rants, their needs and most importantly, their wish list.

    Style, fit and comfort emerged as their biggest pain points.
    Ergo, our collection ideology.

    STEP TWO

    Boards are then stacked up.


    The boards, continue to be compiled and edited, till a collection that speaks a common language emerges. One that is visually and thematically cohesive, yet eye-catching and unique.

    • Obsessed with tiny details, our team relentlessly ideates and produces sketches for every collection, experimenting with different usability and design elements.
    • Only 20% of them are selected to be prototyped with scrap fabric to test their ergonomics, comfort, and visual appeal.

    STEP TWO

    Boards are then stacked up.

    The boards, continue to be compiled and edited, till a collection that speaks a common language emerges. One that is visually and thematically cohesive, yet eye-catching and unique.

    • Obsessed with tiny details, our team relentlessly ideates and produces sketches for every collection, experimenting with different usability and design elements.
    • Only 20% of them are selected to be prototyped with scrap fabric to test their ergonomics, comfort, and visual appeal.

    yt_image

    STEP THREE

    Tested on humans, not mannequins.


    We test our final prototypes on women in every size across the 5 body types:

    • All from diverse professions, each with different activity levels; working in law, investment banking, policy, NGOs, banking, design, marketing, PR and more.
    • They are asked to move around, take long strides, sit high, sit low, use pockets, zips, and buttons, all the while giving us their inputs on the designs and their details.

    We then add our finishing touches:

    • Careful tweaks are made to silhouettes to ensure that they are comfortable for every size, and all body types, without compromising on style.

    STEP THREE

    Tested on humans, not mannequins.


    We test our final prototypes on women in every size across the 5 body types:

    • All from diverse professions, each with different activity levels; working in law, investment banking, policy, NGOs, banking, design, marketing, PR and more.
    • They are asked to move around, take long strides, sit high, sit low, use pockets, zips, and buttons, all the while giving us their inputs on the designs and their details.

    We then add our finishing touches:

    • Careful tweaks are made to silhouettes to ensure that they are comfortable for every size, and all body types, without compromising on style.

    STEP FOUR

    We put our fabrics through the wringer, literally.

    • Just like fresh ingredients make all the differences to food, quality fabric makes all the difference when it comes to clothes..
    • Hence, the swatches and sample fabrics are tested in-house for coloufastness, shrinkage, breath-ability, crease-resistance, and strength.

    STEP FOUR

    We put our fabrics through the wringer, literally.

    • Just like fresh ingredients make all the differences to food, quality fabric makes all the difference when it comes to clothes.
    • Hence, the swatches and sample fabrics are tested in-house for coloufastness, shrinkage, breath-ability, crease-resistance, and strength.

    Fabric Care

     Approved fabrics then go onward to TBD’s quality partner TexanLab for additional tests.

    Global testing parameters then ensue. Eg. the Martindale 1000 rub test, a test taken by the likes of brands like Ralph Lauren.

    Trim Selection

    We ensure all our zippers, fasteners, elastics, and laces are sourced from the best global suppliers. 

    We source our zippers from the best in the market, YKK; threads from Madura Coats, and machines from JUKI.

    Stitching Details

    We piece our garments together using Japanese machines and British threads.

    We source our threads from Madura Coats and machines from JUKI.

    THE RESULT

    Our hyper-curated collection, that offers more, with less.

    Because of this rigorous process, multiple trial sessions, and customer interactions, TBD updates its understanding of the science of female silhouettes and how best to dress them.

    That’s why our customers won’t be inundated with choices. Only the very best make it to the collection, even if it means offering 30 well-crafted size-inclusive pieces instead of a 100.

    Team member

    The Visionary

     Classic Black Blazer

    Team member

    Jet-setter

    Knit Dress

    Team member

    Offbeat

    White Shirt

    Team member

    Legally White

    White Shirt

    Team member

    Storyteller

    Shirt Dress

    Team member

    Deepdiver

    Shift Dress

    We're all about our community.

    We're more than just kickass work clothes.
    Join the inspiring TBD working women community.

    Trust us, we send awesome emails.

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